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Business Coaching

Business Coaching

Scale smarter, profit faster, lead with clarity.

Transform your company from plateau to momentum

After three decades growing companies across Europe—from start-up to €280 M divisions and a global EdTech group—I discovered a simple truth: growth is never just a numbers game; it’s a leadership game first. My Business Growth Coaching programme links strategy, culture and execution so your organisation can expand without burning cash, people or the founder.

Business Growth Coaching for Founders & Scale-Up CEOs


Is this you?

  • Revenue is stuck in the “messy middle” (€5 M – €100 M) despite a strong market
  • Teams are busy yet critical projects slip, cash flow feels tight and profit lags growth
  • You spend more time fighting fires than shaping the future
  • The business depends on you to make every major decision


If any of these sound familiar, business coaching can provide the structure and discipline to break through.

“Business coaching is specifically unique for every organisation.  Unlocking and breaking through limitations that hold you and your business back is where the rubber meets the road.”

– Linus Murphy –


Coaching is Delivered Remotely

Elevate Leadership—Anytime, Anywhere Unlock the future of leadership development with my remote coaching solutions designed for today’s dynamic leaders.

-Access my coaching globally – no travel
-Flexible scheduling across time zones
-Cost-effective & scalable for teams
-Leadership coaching from anywhere

Empower leadership to grow without limits—remotely


Outcomes you can expect

  • Clear, focused growth roadmap that aligns product, sales and delivery
  • Decision velocity—meetings that end with ownership and follow-through
  • Balanced scorecard that ties leading KPIs to financial results
  • Repeatable go-to-market engine so sales isn’t hero-dependent
  • Leadership bench able to scale culture as headcount doubles

The Inside-Out Scale Engine™

My Business Coaching adapts the Inside-Out Leadership Framework to the whole company:

Inside-Out ElementBusiness-level Lever
Identity → BeliefsFounder/Executive story → Brand promise
Values → RulesOperating principles → Decision guardrails
Goals → ActionsQuarterly OKRs → commit, improve, review, repeat
EnvironmentOrg design, culture, systems & processes

By tightening each lever, we create a self-reinforcing Scale Engine that turns vision into sustainable revenue.


3-Phase Engagement Roadmap

PhaseWhat we doTypical Timing
1. Diagnose & AlignDeep-dive interviews, financial scan, market positioning auditWeeks 1 – 8
2. Accelerate90-day sprint: weekly founder sessions + bi-weekly leadership huddlesWeeks 9 – 16
3. Compound & SustainQuarterly off-sites, KPI dashboard reviews, talent flywheel calibrationOngoing/retainer

Engagements run virtually or on-site; high-intensity “Marbella Intensives” are available for teams needing a quick strategic reset.


What other successful leaders say about Linus

(Client stories available on request—confidentiality is our default.)

“Linus is an inspirational leader, team builder and mentor.  He develops people in a supportive, uplifting way to grow businesses.  Above that, he is an insightful expansionist, clear-thinking visionary.”

Edward F. Brown

Edward F. Brown

Fmr Chief Operating Officer Rentokil Initial Group

“Linus is an extremely talented leader and coach, his passion, empathy and tour de force personality is mind blowing. He takes high performing individuals and unlocks their true potential. Work with him if you can, it’s worth every minute.”

Lars Esholdt

Lars Esholdt

CEO Esholdt Executive Search and Author

“There are very few people who can both do and teach – but Linus is one of those rare business coaches.  I highly recommend Linus to anyone who is looking to start or grow or scale a business – he’s been there and done that, and will do it for you, too.”

Mike Brooks

Mike Brooks

CEO Mr Inside Sales; Award Winning Sales Trainer, Author and Speaker

“Linus is unbelievably talented at understanding
human behaviour and showing us how to effectively apply it in life.
No matter who you are and how successful – Linus has lots to offer you.”

Pat McQuaid

Pat McQuaid

Fmr President of UCI World Governing Body cycling and Member International Olympic Committee

Unlock Your Massive Potential

Address

Marbella, Spain

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